Brand Identity for Hotel Located in Marseille, France. The name of the hotel is translated as 'Relax'.
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Logo

I decided to incorporate the main features of the Hotel in the actual Logo. The hotel is located on the Beach and is very well recognised with it's wine. Another reason to use the elements for the logo are the things most associated with going on a vacation - nice weather, beach and good food.

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Typography

Acumin Variable is the typography choice for the project. I think that the typeface is well designed and broadly used (since it's available in every adobe product by default). By choosing this font and not commercial one I insist on using legible and easy to use font for everything from marketing visuals to paper documents. For the colors, I decided to go further with the logo concept and pick a palette that is associated with summer.